Senior Content Writer
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Senior Content Writer
Job title: Senior Content Writer
Location: Halifax, Elland, HX5 9JP
Hours: 37.5 hours
Working Pattern: Full-time, On-site 5 days per week
Are you the kind of writer who loves turning complex ideas into clear, compelling stories?
As a Senior Content Writer at A‑SAFE, you'll play a pivotal role in shaping how our brand communicates across every channel and customer touchpoint. From deep technical product documentation to powerful brand storytelling, you’ll create written content that strengthens our global messaging and helps us connect with customers in meaningful, memorable ways.
This is a hands‑on, strategic and influential role where your writing standards will help elevate the entire organisation.
How you will make an impact:
- You’ll produce high‑quality written content across product documentation, brochures, whitepapers, blogs, website copy, sales scripts and global marketing campaigns.
- You’ll translate complex engineering and technical concepts into clear, customer‑friendly language that builds confidence and understanding.
- You’ll write long‑form content that positions A‑SAFE as a thought leader in workplace safety and industrial innovation.
- You’ll develop sharp, engaging short‑form copy for digital channels, paid media and social platforms.
- You’ll lead the creation and rollout of A‑SAFE’s Tone of Voice, ensuring consistency across teams and markets.
- You’ll create writing standards, guidelines and templates that raise the quality of communication across the business.
- You’ll collaborate closely with Product, Engineering, Design and Campaign teams to align content to audience needs and technical accuracy.
- You’ll support ad-hoc commercial requests, from sales messaging to internal communications, ensuring clarity, consistency and impact.
What we are looking for:
- Significant experience in content writing, copywriting or editorial roles, ideally within technical, industrial or B2B environments.
- A proven ability to write for multiple audiences, from engineers through to senior executives.
- A strong track record translating complex technical information into clear, persuasive content.
- Experience developing tone of voice guidelines and writing standards.
- A portfolio demonstrating excellent long‑form and short‑form craft.
- Familiarity with SEO, content frameworks and digital publishing.
- Comfort using AI tools to enhance efficiency and ideation while maintaining brand control.
- Confidence collaborating with cross‑functional teams including product, sales, creative and leadership.
You’ll also bring:
- Exceptional attention to detail and editorial precision.
- The ability to balance creativity with technical accuracy.
- A proactive, confident approach to shaping communication standards.
- Strong stakeholder management skills and the ability to guide non‑writers.
- Calmness under pressure when working on quick‑turn or urgent content.
- Curiosity and a passion for learning, especially around product, technology and industry trends.
Why you’ll love working with us:
You’ll join a collaborative, creative and quality‑driven Marketing Studio where no two days are the same. The team values clarity, craft and fresh thinking, and you’ll have real freedom to shape how A‑SAFE communicates globally. With supportive colleagues, regular creative sessions and the chance to work on high‑impact product launches, this is a role where your writing will genuinely influence how a world‑leading brand shows up.
If you love strategic, versatile writing that makes a difference, this is your opportunity to shine.
Benefits:
- A subsidised on-site gym, available for all colleagues.
- Flexible start and finish times to fit around you and your lifestyle.
- Enhanced Maternity, Paternity and NICU pay.
- 25 Days holiday plus bank holidays with the option to buy more
- Cycle to work scheme, Specsavers vouchers, long service rewards, EAP
- For more information on our benefits, please see our benefits booklet.
About us:
- Our story started in 1984, when A-SAFE set out to solve real workplace safety problems with better, more innovative products. Today, our solutions protect people, assets and operations for brands globally.
- We remain a family-owned business, built on strong values and long-term relationships. If you want to know what we stand for, you can learn more about our story and values.
- Our HQ in Elland, Halifax, is home to cutting-edge manufacturing technology and modern offices that reflect the quality of what we do. You can take a virtual look around with our 3D tour.
- A-SAFE has grown organically over the years and now supports more than 6,000 customers across 50 countries. We are proud to work with global names such as Amazon, Coca Cola and BMW. You can explore more of our Customer Success Stories here.
If you require the application form in an alternative format or need adjustments during the recruitment process, please contact us at recruitment@asafe.com.