Sales Director - Poland

Sales Director (Poland)

Are you an experienced Sales Leader eager to make an impact at a fast-growing, industry-leading company? Join A-SAFE Group, where you’ll be part of a global team dedicated to redefining workplace safety standards and delivering innovative solutions to some of the world’s largest companies.

The Opportunity

As Sales Director for Poland at A-SAFE, you will play a pivotal role in accelerating our growth across the Polish market. Reporting to the Managing Director – Northern Europe, you’ll lead a high-performing sales team to deliver ambitious revenue and margin targets.

This is a hands-on leadership role where you'll execute account-based sales strategies, drive pipeline performance, and build deep relationships with key end users in manufacturing, logistics, and warehousing. With a strong focus on strategic and national accounts, your impact will be felt not just in Poland but across the wider EMEA sales organisation.

In this role, you will:

• Lead, coach, and mentor internal and external sales teams, setting clear expectations, reviewing KPIs, and driving continuous improvement through structured performance management.
• Build a scalable sales engine, increasing the number of active purchasing sites and average customer spend.
• Own the execution of a focused key and national account strategy, delivering revenue growth through long-term, consultative relationships.
• Leverage data, CRM activity, and sales metrics to improve performance and forecast accuracy.
• Partner with Strategic Account teams to elevate local relationships to regional or EMEA-wide agreements.
• Champion A-SAFE’s values and promote a culture of accountability, collaboration, and customer-centric thinking.

The ideal candidate:

• Demonstrable experience of building revenue, driving sales teams to achieve ambitious revenue and profit targets.
• Strong leadership skills, developing and driving teams through period of change.
• Comfortable operating in matrix management structures.
• Knowledge of processes used in the sale of industrial products in a B2B environment.
• Native Polish speaker. Fluency in written and spoken English
• Existing contacts and customers within the manufacturing and logistics sector in Poland (Desirable)

Why A-SAFE?

Since 1984, A-SAFE has been a pioneer in industrial safety, inventing the world’s first industrial-strength polymer safety barrier. Today, we continue to lead the industry with cutting-edge solutions like our award-winning IoT system, RackEye™️. With 17 international subsidiaries, we partner with global giants such as Amazon, Coca-Cola, and BMW to enhance workplace safety. Learn more about our Customer Success Stories here.

At A-SAFE we put our values at the heart of the business.

• We Are Pioneers
• We Are in it Together
• We Do the Right Thing

Our Commitment to Diversity

We’re committed to building a diverse and inclusive workplace where everyone feels they belong. At A-SAFE, we believe our differences fuel innovation and enrich our work environment.

Ready to help us set new standards in workplace safety? 

Apply today and start your journey with A-SAFE Group. Explore our Careers Page for more opportunities.